A new way to comment: Like it? Don’t? …

By Steve Outing

(Update: I’m finding this application to be buggy on my WordPress blog, so I’ve turned it off for now. I might try it again if the developers improve it.)

I’m fond of trying out new technologies and digital services, and I’m often willing to use this blog as a sandbox. So today I’ve installed a new add-on to my blog called Insight App, which allows readers to highlight text and then easily rate it or comment on it, for everyone to see. With photos, like the sample one I’ve included with this blog item, you can click on the little blue icon added to the photo and then you’ll get the various options for rating or leaving a comment.


You probably recognize this photo. Use your
mouse to hover over the photo, then click the
little blue icon and rate or comment on the
famous image.

For now, I’ve only installed Insight App on my article or “single-post” pages, so to try it out please click on the headline for this item (if you’re on my main blog page); if you came directly to the article opage, then the functionality should be visible to you now.

So, what you can do is highlight some text, then you’ll see a small icon in the lower left of the screen, which when clicked gives you various options for leaving your mark or thoughts attached to this blog item. I have the ability to customize what gets asked, but for now it’s just the default options.

I’ve turned off comments on this post so that you can comment using Insight App instead, and tell me what you think of it.

At first glance, I found it a bit confusing, but then grasped the interface. What do you think?

I do think that it’s about time that we got beyond the standard user comments at the end of an article and tried something more sophisticated. It looks like Insight Apps is trying to do that, so give it a workout during its beta testing period.

(Note: After publishing this item and playing with the feature some more, I found the interface for adding my comments and ratings a bit clunky and not intuitive enough. And the default ads are kind of annoying; if I took the trouble to sign up with Insight Apps and got better matched ads and some money-share from the deal, I might not mind so much. The concept looks promising, but I think it needs some tweaking.)

Author: Steve Outing Steve Outing is a Boulder, Colorado-based media futurist, digital-news innovator, consultant, journalist, and educator. ... Need assistance with media-company future strategy? Get in touch with Steve!