Beware, I might poke you in the eye!

By Steve Outing

In a mostly complimentary review of my last E&P Online column, “My ‘Crisis’ Advice to Newspaper Company CEOs: 11 Points to Ponder,” the North Carolina Press Association Idea Bank blog (post written by “The Seeker”) referred to me this way:

“From the times I’ve read Outing’s columns, he doesn’t seem to be the type of person who minds poking his finger in the eyes of people he believes to be short-sighted or even blind to the world of new media. I don’t agree with everything he writes, but a lot of it makes perfect sense.”

I think that’s a compliment. Isn’t it? :) Should I add that to my resume under recommendations?!

Seriously, I’m pleased that that column is getting some notice for the ideas presented. I wish someone at the highest levels of Tribune Co. would read it. I don’t sense that they’ve adopted much of that advice.

Author: Steve Outing Steve Outing is a Boulder, Colorado-based media futurist, digital-news innovator, consultant, journalist, and educator. ... Need assistance with media-company future strategy? Get in touch with Steve!

2 Responses to "Beware, I might poke you in the eye!"

  1. John Einar Sandvand
    John Einar Sandvand 9 years ago .Reply


    I thought your list of 11 points was right on. Many of your ideas would be radical steps for newspaper companies, yet I believe they are necessary. The only one I would argue about is your advice not to bother chasing young people.
    My own newspaper, Aftenposten in Norway, has had great success in running a daily opinion page for teenagers (no adults are allowed to write). It has become very popular among young people, and servers as an example that it might be possible to reach out to youngsters even for newspapers.

    I did a blog posting about your list:

  2. Steve Outing
    Steve Outing 9 years ago .Reply

    John: While I like to think that my 11 points are generally good advice for troubled newspapers, I didn’t take the time to issue this obvious caveat: Your mileage may vary, depending on the specifics of your market. For some papers (hint: Tribune Co. properties), these “radical” concepts should probably be implemented now. For papers still doing well in small, non-competitive markets, there’s probably time before drastic measures must be taken.

Leave your comment