The positive side of the economic collapse for media

By Steve Outing

This morning I posted a few words to my Twitter account about PC Magazine’s decision to cease print publication…

My Twitter posts also get fed automatically to my Facebook account, where Tom Regan, a smart and talented journalist and media thinker I know, posted what I thought was a profound comment:

“I have a feeling that with the (Christian Science) Monitor and now PC Mag going in the online direction, it’s just the start of a tsunami over the next two years. The current economic situation, more than any other factor, will accomplish what a decade worth of net evangelism has failed to do.”

He’s so right. All the Editor & Publisher columns I’ve written over the years, all the blog posts, etc. perhaps pushed the needle a bit over the years. All the words and speeches from gurus like Jeff Jarvis, Mark Potts, JD Lasica, Amy Gahran, Vin Crosbie, and many others — all imploring traditional news company leaders to let go of their pasts and put online/digital first — mostly just set the stage.

It’s the sad economic situation that is finally going to force the old news companies to do what needs to be done.

Author: Steve Outing Steve Outing is a Boulder, Colorado-based media futurist, digital-news innovator, consultant, journalist, and educator. ... Need assistance with media-company future strategy? Get in touch with Steve!