By Steve Outing
No sooner had I finished off a draft of my January Editor & Publisher Online column (probably to be published next week) on how news organizations must learn to share their content any- and everywhere, than did news of ESPN’s WidgetCenter arrive on my radar screen. (I think it launched last month, but I must’ve missed it then. I’ve added it in to the column.) It nicely confirms the wisdom of my advice in the column.
Check this out. ESPN is now offering widgets that you can put on your blog, website, social network profile, or wherever. Here they are embedded in this blog item.