Felons, adulterers will find it tough to get dates

By Steve Outing

Online dating, of course, is big business — and it’s increasingly competitive. What’s the next big thing? From Classified Intelligence Report (paid subscription):

According to Online Dating Insider, a major personals site is getting ready to announce built-in background checks into members’ criminal records, marital status, etc. Right
now, that’s the modus operandi of True.com, a 10-year-old personals site for which background checks are the unique selling proposition — and which, it sounds like, needs to get ready for some serious competition.”

That’s brilliant. It could shut down a bunch of unfaithful spouses looking for fun on the side by using online dating services. Or are those people already using fake names? :)

If you’re disturbed by the privacy implications of this, I’ll point out that often it’s already possible to learn a lot about a prospective date simply by Googling him or her.

Author: Steve Outing Steve Outing is a Boulder, Colorado-based media futurist, digital-news innovator, consultant, journalist, and educator. ... Need assistance with media-company future strategy? Get in touch with Steve!