A master Twitterer

By Steve Outing

I’m still not doing very well at using Twitter. (Though I do now integrate Twitter and my Facebook Status — write once, publish twice.) When an insight enters my head that I want to share, it’s seldom something I can get across in a single sentence, so I’m much more likely to blog it here.

But I’m getting some ideas of how to better utilize Twitter as a communication tool from PR digital guru Steve Rubel. He updates Twitter several times a day with random thoughts, shout-outs and pointers to interesting stuff he comes across. His Twitter profile shows that he’s got more than 2,600 people following his “Tweets,” and he himself follows more than 1,400 others who use Twitter.

Leave it to a PR guru to show how to use a new media technology. (And thanks to Steve for Twittering about my latest news over the weekend.)

Author: Steve Outing Steve Outing is a Boulder, Colorado-based media futurist, digital-news innovator, consultant, journalist, and educator. ... Need assistance with media-company future strategy? Get in touch with Steve!