What would you do with 15 minutes of spare time?

By Steve Outing

This is from a new study called Never Ending Friending, sponsored in part by MySpace. … It’s yet another example of how today’s young media consumers are more and more about interacting (two-way, new media) than being passive (one-way, old media). … As usual, consumers are leading the way — and most media and marketers are a step behind, just starting to figure that out.

Author: Steve Outing Steve Outing is a Boulder, Colorado-based media futurist, digital-news innovator, consultant, journalist, and educator. ... Need assistance with media-company future strategy? Get in touch with Steve!