By Steve Outing
After all these years, I’m back in my local paper, the Boulder Daily Camera. (My first job after journalism school was working as a news copy editor there.) Well, sort of. … The paper’s Business section has debuted a new Business Blogs section online — called The Final Word in the print edition — that publishes items from the independent blogs of local business people. I’m one of them.
Business editor Matt Branaugh looked around the community for business people who blog, then sent each of us an e-mail asking our permission to be included in the program. For those of us who said yes, that meant that the Camera website began pulling in our blog entries (scraping our RSS feeds) and publishing them at DailyCamera.com. As new blog items are written by the various participants, they scroll on a main Business Blogs page; and we each get our own page (here’s mine).
It’s a nice program. I’m happy for the local exposure for my blog. I’m glad that Branaugh asked my permission. It’s a smart idea to identify the best local blogs and include them, rather than just grab every local blog that’s out there. While the Camera has no editorial control over we participating bloggers (other than turning us off completely it we write something inappropriate), it exhibits some quality control with its selection of who’s included.
In print, excerpts from the blogs are published in the weekly Business Plus section on Mondays. I was surprised to find myself in the Camera this Monday talking about eyetracking. Readers of my blog, which mostly focuses on new media, will understand why I cover such arcane topics; Camera readers may have wondered what the hell this strange guy was talking about.