‘Interns don’t get no respect’

By Steve Outing

The March issue of Bike magazine showed up in my mail this week. It’s pretty fat this month: 180 pages, with lots of ads. … Which made this notice all the more offensive:

Headline: “bike magazine needs you.” Followed by a few paragraphs begging for interns to come work for the magazine for no compensation whatsoever. “We need interns! … The pay is non-existent, the hours long, and the work often menial and tedious. … Applicants should currently be enrolled in a college somewhere and willing to commit a couple months of their lives to indentured servitude. …” Ha ha.

Bike is owned by Primedia, a big, big media company. My online media company is tiny, and just starting out, and we’ll have some opportunities for interns. But we’ll pay them the going rate for interns. (I’ve talked to the intern coordinator at the local journalism school, and he was really helpful.) C’mon Bike magazine, shows interns some respect.

Author: Steve Outing Steve Outing is a Boulder, Colorado-based media futurist, digital-news innovator, consultant, journalist, and educator. ... Need assistance with media-company future strategy? Get in touch with Steve!